Apr 24, 2023
English - UK
Kundan Agrawal
Recent years have witnessed tremendous expansion for online food delivery services due to their growing popularity and convenience. Online food delivery allows customers to order from their favorite restaurants directly and have it brought right to their door!
UberEATS, GrubHub, and DoorDash dominate this market; other players include numerous smaller services. All three operate under commission-based models whereby they take a percentage of total order value as compensation in exchange for providing delivery services to restaurants.
Global Online Food Delivery Services Market Value at USD 246.53 Bn In 2023 and Is Projected To Reach USD 669.10 Bn By 2033, at a CAGR Of 10.5%.
The COVID-19 pandemic has increased the growth of the online food delivery services market as many consumers were forced to stay home and order in. This created an increased demand for these services as well as an incline toward contactless delivery options.
Innovation in the market includes new delivery models, such as dark kitchens - delivery-only kitchens located at low-cost locations that serve multiple restaurants - and companies are exploring drone and autonomous vehicle delivery to increase efficiency and reduce delivery times.
Overall, the online food delivery services market should continue its upward trajectory over time due to shifting consumer behaviors and technological progress.
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North America is home to the world's largest online food delivery services market, primarily driven by the United States and Canada. Competition among businesses such as Uber Eats, DoorDash and Grubhub dominates this arena.
The Europe food delivery services market is the second-largest globally. Major contributors to this market include UK, Germany, and France - but with highly fragmented local players dominating in each country.
Asia-Pacific's online food delivery market is among the fastest-growing globally, driven by China, India and Japan as major contributors. Competition in this space is intense - Meituan, Ele.me, and Zomato dominate it to an exceptional degree.
Latin America's online food delivery market is expanding quickly, with countries such as Brazil and Mexico playing key roles. Competition for this space is fierce; companies such as iFood, Rappi and Uber Eats dominate it.
Middle East and African online food delivery service markets are expanding quickly, with countries like Saudi Arabia, UAE and South Africa leading the charge. Competition between companies like Talabat, Zomato and Deliveroo remains intense - often reaching levels unparalleled anywhere else worldwide.
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High Competition: The online food delivery services market is highly competitive, with multiple players jostling for market share. This makes it difficult for new entrants to establish themselves within it quickly while leading them to use aggressive pricing strategies which could limit profits and decrease profitability.
Delivery challenges: One of the primary difficulties associated with the online food delivery services market is ensuring food arrives hot and fresh to its destination. Delivery methods and times may negatively impact this quality, leading to customer complaints or dissatisfaction and ultimately leading to customer dissatisfaction and complaints.
Dependency on Restaurants: Online food delivery services rely heavily on their partner restaurants to supply their food deliveries, which limits their ability to expand into new markets or offer a wider variety of cuisine options.
International Expansion: The global food delivery services market offers significant potential growth. Companies operating within it can expand into new markets to tap into an ever-increasing need for delivery services.
Technology Innovation: Technological advancement is driving the success of the online food delivery services market, and businesses can capitalize on it by investing in cutting-edge technologies that enhance the efficiency and quality of services provided.
Diversification of Services: Companies offering online food delivery services may diversify their services to offer greater value to customers, such as offering meal planning or grocery delivery services or teaming up with other organizations to offer complementary offerings.
Partnership with restaurants: Online food delivery services may form partnerships with restaurants to offer exclusive deals or promotions that attract new customers while building loyalty among existing ones. This could help attract both newcomers as well as retain loyal ones.
Catering Services: Food delivery services can expand their services by offering catering for events and corporate meetings, creating new revenue streams while building relationships with business customers.
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Customer Retention: Retaining customers in the online food delivery services market can be a formidable task. Customers have many options from which they can choose, making it challenging to cultivate loyalty and maintain customer retention over time.
Pricing pressure: Competing for market share presents companies with an additional challenge in the online food delivery services market: aggressive pricing strategies may reduce profitability.
Food Safety Issues: As the food delivery services market evolve, companies must ensure food is transported and handled in an uncontaminated fashion to reduce contamination and foodborne illness outbreak.
Dependence on third-party delivery partners: Online food delivery services depend heavily on third-party delivery partners for food deliveries to their customers, which can sometimes cause delays and quality issues that negatively impact customer satisfaction.
Labor Issues: The online food delivery services market is subject to various labor laws and companies may encounter difficulty complying with them. Issues related to worker classification and minimum wage could impede profitability in this market.
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Report Attribute | Details |
Market size value in 2023 | USD 246.5 Bn |
Revenue forecast by 2033 | USD 669.1 Bn |
Growth Rate | CAGR of 10.5% |
Regions Covered | North America, Europe, Asia Pacific, Latin America, and Middle East & Africa, and Rest of the World |
Historical Years | 2017-2022 |
Base Year | 2022 |
Estimated Year | 2023 |
Short-Term Projection Year | 2028 |
Long-Term Projected Year | 2033 |
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Consolidation and Partnerships: There has been an upward trend of consolidation and partnerships in the online food delivery services market. For instance, in 2021 Delivery Hero acquired Glovo's Latin American operations while Just Eat Takeaway acquired Grubhub.
Expanding to new markets: Online food delivery services have expanded into new markets to take advantage of increasing demand. DoorDash entered Japan in 2020 while Deliveroo expanded into Taiwan two years later.
Technology Innovation: Technology innovations continue to fuel the expansion of the online food delivery services market, as companies invest in cutting-edge technologies like artificial intelligence, robotics and drone delivery services.
Sustainability Initiatives: The online food delivery services market has recently focused on sustainability initiatives to address environmental concerns. For example, companies such as Deliveroo and Uber Eats have piloted electric bike and scooter deliveries as part of these initiatives.
Regulation Changes: The online food delivery services market has been affected by regulatory changes in various countries. For instance, in the US several states have passed laws classifying delivery drivers as employees rather than independent contractors.
1. What is the Online Food Delivery Services Market?
A. This market encompasses food delivery from restaurants or other food providers directly to consumers via online platforms or mobile apps.
2. What are some of the major players in the online food delivery services market?
A. Some of the key players include Uber Eats, DoorDash, Grubhub, Just Eat Takeaway.com, Deliveroo and Meituan.
3. What are some drivers of the online food delivery services market?
A. Some drivers of this market include convenience, busy lifestyles, increased smartphone penetration, an expanding e-commerce industry and changing demographics.
4. What are some of the key challenges affecting the online food delivery services market?
A. High competition, delivery challenges, dependence on restaurants for fulfillment services, regulatory concerns and environmental impacts all play an integral part of keeping this market on its toes.
5. What have been some recent developments in the online food delivery services market?
A. Recent changes include consolidations and partnerships, expansion into new markets, technological innovation, sustainability initiatives and regulatory changes.
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